THE MARTIAN

Role: Senior Writer / Creative Strategist

Concept: Ridley Scott's The Martian proved to be one of the most realistic science fiction films ever created. We wanted to lean into that authenticity and breakdown the science of this not-so-futuristic mission. For that, we teamed with famed astrophysicist Neil deGrasse Tyson and created a mini-episode of his show StarTalk. The video was launched in collaboration with NASA, 20th Century Fox, StarTalk, National Geographic, and Neil himself.

Awards

2016 Clio Key Art Bronze - Theatrical: Partnerships

2016 D&AD Wood Pencil - Branded Content & Entertainment: Fiction 1-5 minutes

Nominations

2016 Cannes Lion Shortlist - Cyber, Influencer or Talent

Praise

"One of the best, most creative, and frankly most awesome promos for a movie ever."

—The Nerdist

"One of the cooler cross-promotional moves in recent history."

—A.V. Club

"Might be described as the most realistic three-minute glimpse into the future, ever...All future makers of movies about the future, take note."

—Mashable

"Excuse me for a second. I’m wiping a tear from one of my eyes."

—The Mary Sue